Civil Defense hang tag, ca. 1958
Item 28916 info
Maine Historical Society
Another element of the motivational campaign of the Maine Civil Defense and Public Safety Agency was hang-tags that went on milk bottles that were delivered to people's homes.
The tag includes the iconic image of "Mr. Civil Defense" whose torso is created by the letters "CD."
He suggests three glasses of milk a day and offers three "Steps to Survival:" learning air raid signals, equipping a home shelter, and joining a Civil Defense service.
The tag also contains the slogan, "Alert today...Alive tomorrow."
Item 10 of 12
