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Bert the Turtle, Rockland, ca. 1957

Contributed by Maine Historical Society

The symbol for a national Civil Defense promotional effort was Bert the Turtle, who taught children how to "duck and cover" in case of danger.

A live Bert, a 50-pound North African sea turtle, appeared on a float at the Rockland Seafood Festival in the late 1950s.

C. Bruce Wright, public relations director of the Maine Civil Defense and Public Safety Department, acquired the turtle from a Brunswick doctor who had gotten it from sailors at Brunswick Naval Air Station. It became a popular attraction promoting civil defense in Maine.

Other Information

  • Title: Bert the Turtle, Rockland, ca. 1957
  • Creator: Wright, C. Bruce
  • Creation Date: circa 1957
  • Subject Date: circa 1957
  • Town: Rockland
  • County: Knox
  • State: ME
  • Media: Photograph
  • Object Type: Image

For more information about this item, contact:

Maine Historical Society
489 Congress Street, Portland, ME 04101
(207) 774-1822

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